Reducing file size to meet 35K web banner requirements

CA
Posted By
Cathy_Auclair
Jan 30, 2008
Views
719
Replies
5
Status
Closed
Hi,

I have a 120x600px, 4 frame rotating ad that I built in Photoshop CS3. The file size of the .psd file is 1.95MB. I have tried to reduce it to meet the web banner ad requirement of 35K, but am beginning to wonder if that is even possible.

I have played around with the settings in the Save for Web & Devices dialog box, but in order to get it below 35K, I had to reduce the colors to 8. This produced a really bad qualtiy gif image.

Is there any way to reduce a file of this size down that small without totally losing quality?

If not, is there any way to reduce the overall .psd size without having to eliminate all of the nice effects that I have (drop shadows, textures, animation, etc.)

Any suggestions greatly appreciated,
Cathy

MacBook Pro 16” Mockups 🔥

– in 4 materials (clay versions included)

– 12 scenes

– 48 MacBook Pro 16″ mockups

– 6000 x 4500 px

JO
Jim_Oblak
Jan 30, 2008
Drop shadows and textures are your enemy. Design with solid colors with minimal noise to get a file size that small.
DM
Don_McCahill
Jan 31, 2008
What Jim says.

A 600×120 gif can be as small as 411 bytes … if it is just one solid color. Using a patterned background though, with alternating black and white areas, and it goes up to 17.17K. And you need four of these in your animation.

To keep to something very simple, you are going to need to be very basic. The best way to reduce the size would be to go down to two or three frames, rather than 4.
AA
Alex_Amadure
Sep 3, 2008
I agree with Olaf. Those sites will provide you a download link which you could instead email or pm to your intended recipient so they can download the file instead over the net and not worry about having a huge file as I know they will allow you to upload a maximum file size of 200MB. And the good thing about this is, it is free.

— Alex
DM
dave_milbut
Sep 3, 2008
JM
J_Maloney
Sep 3, 2008
LZW, ZIP compression on the tif?

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